Millstream Meadows
Brand Identity Design
Millstream Meadows sells farm-fresh food straight to the consumer, with a major focus on sustainable, regenerative farming practices that benefit the animals and the soil. Run by Brad and Toni, the farm serves families across Far North Queensland who care about knowing where their food comes from and supporting local, ethical growers.
We developed a full brand identity grounded in that hand-drawn, personal approach — reflecting the small-scale, paddock-to-plate nature of the business. The primary logo and supporting brand elements carry a flowy, approachable typography paired with hand-drawn illustrations, giving the brand real warmth and authenticity rather than a polished, corporate feel.
Logo mark variations weave in details specific to the farm — from a cow illustration cradled into the primary mark to a design representing the regenerative techniques used across the property — creating a cohesive, memorable identity across every touchpoint, from packaging to delivery flyers.
"I am so impressed with what Studio Behana has created for our new business. The whole process was clear and easy to follow whilst being insightful and intuitive. The work Jacinta has put into creating our brand identity is so thorough and truly captures the heart of what we are doing. Incredible value for money," says Toni. The result is a farm brand identity that feels genuinely of the land it represents — a regenerative farming brand built for trust and recognition across Far North Queensland.
GROUNDED IN STRATEGY,
ELEVATED WITH INTENTION
Let’s dive into your vision and discover what we can create together.




